OUTSOURCE WEBSITE DESIGN
FOR
UNDER $100 FROM INDIA
For a small business, professional or new entrepreneur, if the requirement is a straightforward information website rather than a complex e-commerce platform or web application, outsourcing website design to India can provide an affordable alternative.
For businesses in the United States, Australia, New Zealand, the UK and other European countries, where web development costs can be relatively high, a budget of US $100 can build a website without a large initial investment.
In fact, some Indian web designers offer small business websites well below this amount.
WHAT CAN YOU GET FOR UNDER US $100?
The answer depends on the designer, the technology used and the scope of the project. However, a small business may be able to obtain a responsive website with several pages, business information, images, contact details and other essential features within this budget.
For example, Creatixa Web Design in India currently lists a static responsive website of up to 10 pages at US $50 and a dynamic responsive website of up to 10 pages at US $80. The dynamic option uses PHP or WordPress. Basic SEO and an AI-generated logo or banner image are also included in the listed packages. Domain registration and hosting are separate expenses though. This illustrates how outsourcing can make a standard website possible within a modest budget.
WHY WOULD A BUSINESS OUTSOURCE WEB DESIGN TO INDIA?
India has a large and established pool of professionals working with technologies such as WordPress, PHP, MySQL, HTML, CSS and Bootstrap. Website development, is therefore, one of the many digital services that can be outsourced to Indian professionals.
The major attraction for a small overseas business is often the difference in development costs. A business owner in the United States, Australia or New Zealand may consider US $50–$100 a relatively small investment for establishing an online presence, which creates an opportunity for both the client and the Indian web designer.
The client can obtain an affordable website, while the designer can serve an international market without charging the rates commonly associated with web development services in higher-cost countries.
IS A TEN-PAGE WEBSITE ENOUGH?
Yes, for small businesses, a website with few pages may be sufficient to begin with. The important consideration is whether the content provides useful information to potential customers.
A carefully planned ten-page website could include a home page, about us, services, individual service pages, faq, testimonials, resources and contact us.
A simple website for a consultant, local service provider, professional, small agency or new business may therefore require considerably less development than an online store or a large corporate website.
STATIC OR DYNAMIC WEBSITE?
When considering a low-cost website, the question that arises is whether one should opt for a static or dynamic website? The appropriate choice depends on the business requirements rather than simply on its price.
While a static website can be suitable when the content is relatively stable and the owner does not expect to make frequent changes, a dynamic website using PHP or WordPress provides greater flexibility when the business expects to add or modify content. WordPress can also make it easier for a business owner to manage certain aspects of the website without depending entirely on a developer.
WHAT SHOULD YOU CHECK BEFORE OUTSOURCING?
A low price should never mean that the client stops asking questions. Thus, before starting the project, clarify exactly what is included. How many pages will be designed? Is the website responsive? Is basic SEO included? Who owns the website after completion? Will the client receive the necessary access and files? How many revisions are permitted? Are domain and hosting included?
These questions become particularly important when working with an overseas designer. That apart, a clearly defined package helps prevent misunderstandings about what the quoted price covers and what may be charged for separately.
WHY IS THE $100 PRICE POINT INTERESTING?
The attraction of a sub-$100 website is not necessarily that it is the cheapest possible website available. Its appeal is that it can remove one of the major barriers faced by small and new businesses who may not want to spend $500, $1,000 or more on its first website.
It may simply want a clean, responsive website that explains its business and gives potential customers a way to make contact. At the same time, the self-employed, freelancers and consultants or smaller units, a $50–$100 website can be an entry point into having a proper online presence.
INDIA AS AN OUTSOURCING DESTINATION
Outsourcing website design to India also allows a business owner to compare professionals based on their portfolio, technology, communication, pricing and project terms rather than limiting the search to designers in the same country.
Communication, ownership and clarity of scope remain important, but geographical distance does not necessarily prevent a small website project from being completed successfully. The objective should, therefore, not simply be to find the cheapest designer, but to locate a professional or an agency, who can deliver a quality website within a clearly agreed budget.
A PRACTICAL OPTION FOR SMALL BUSINESSES
For an overseas small business, therefore, outsourcing website design to India can be worth considering when the objective is to obtain a professional, useful online presence at a US 100$-or-less budget. The exact cost will depend on the number of pages, technology and additional requirements, but the increase would be reasonable.
For instance, Creatixa’s current pricing is – up to 10 pages are offered at US $50 for a static responsive website and US $80 for a dynamic PHP/WordPress website, with domain and hosting charges extra.